CONTENT AMERICAS AGENDA (All sessions feature live Spanish-English and English-Spanish translation)
The Content Americas conference agenda will run from 9am on Tuesday 24 January 2023 to 4pm on 26 Thursday 2023.
The main focus of the agenda is a series of keynotes and one-on-one interviews with key executives, buyers, commissioners, platforms and financiers about their plans for 2023 and beyond. There are also a number of panel sessions and sponsored sessions. They are run in the same conference room at the Hilton Miami Downtown. Please check back. Sessions being added and updated constantly.
-
MONDAY JAN 23
REGISTRATION:
Registration opens at noon
-
MONDAY JAN 23: 6:00pm-7:00pm
CONTENT AMERICAS COCKTAIL:
Welcome Cocktail: Poolside
Here we have a description of the session
-
TUESDAY JAN 24: 9:00am-10:00am
CONTENT AMERICAS OPENING SESSION:
Content Trends 2023
A panel of leading data experts discuss the shows, trends, and genres that have defined 2022 and look ahead to the key drivers for change in 2023 in this opening session that sets the agenda for this year’s event.
Moderator: David Jenkinson, editor-in-chief and managing director, C21Media
English translated into Spanish
-
TUESDAY JAN 24: 10:00am-
WELCOME TO MIAMI:
Opening remarks
-
TUESDAY JAN 24: 10:00am-10:45am
KEYNOTE INTERVIEW:
Pierluigi Gazzolo
In this keynote interview Pierluigi Gazzolo will outline his vision for the transformation of TelevisaUnivision, delving into the opportunity for Spanish-speaking content and the expansion of ViX+, which has been created to become the largest Spanish-language subscription streaming service in the world.
Moderator: Jordan Pinto, North American editor, C21Media
English translated into Spanish
-
TUESDAY JAN 24: 10:45am-11:45am
PANEL SESSION:
Commissioning Streaming Trends
Key commissioners and producers from Spanish-speaking markets discuss the content trends that are going to define 2023 and how this is impacting their content strategies. What are they looking for, who do they want to work with and what are the new challenges and opportunities ahead.
Moderator: Pina Mezzera, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
TUESDAY JAN 24: 1:00pm-3:00pm
SPONSORED SESSION:
Warner Music’s new show “MELODY” - live showcase and hosted luncheon
Warner Music Entertainment, Warner Chappell Music, Warner Music Latina, and Trinity Entertainment present Melody, a Spanish language, young adult musical series, premiering on Amazon Prime in early 2023. The showcase session will feature an up close look at the series, live musical performance by Warner Latina artists and Melody stars, Yas Gagliardi and Sarah Lenore, plus a hosted luncheon. Show sponsor Gibson Guitars will also award two Gibson guitars originally signed by Yas and Sarah.
-
TUESDAY JAN 24: 3:00pm-3:45pm
KEYNOTE INTERVIEW:
Ben Silverman
As opportunities in the Lat-Am space grow, Silverman will explain how he is creating a new wave of premium Spanish language content through Propagate’s Spanish language branch, Propagate Fuego, which has a first look deal with ViX. Propagate Fuego is producing shows such as Rebelde for Netflix, Pinches Momias with Santiago Limon fo ViX, 90 Minutes for T+, and La Firma with music producer Tainy for Netflix. In this session he will also outline new partnerships he may be looking for.
Moderator: David Jenkinson, editor-in-chief & managing director, C21Media
English translated into Spanish
-
TUESDAY JAN 24: 3:45pm-4:30pm
SPONSORED SESSION:
The Podcast Report
In the last five years it has been hard to miss the influence of podcasting in culture, from buzzy TV adaptations, with mixed results, to headline grabbing talent deals, people are listening. What does an audio content strategy look like for producers of all kinds?
Sonoro experienced a 300% increase in its year on year listening and much of that growth is global – two thirds of the world’s estimated 600 million regular podcast listeners are outside of the US. In this session Paul and Josh will discuss their uniquely global approach to the audio world and formats and debate the future of audio content as a mainstream medium.
Moderator: Paulette Bensussen, founder & president, TDO Media
English translated into Spanish
-
TUESDAY JAN 24: 4:30pm-5:15pm
SPONSORED SESSION:
PODCAST: The business of entertainment beyond a screen
The economic consolidation of the podcast: Subscription and development of high value IP. Audio as an engine for new narratives and talent.
Moderator: Gabriel Saez de Buruaga, founder and CEO, Sonora
English translated into Spanish
-
TUESDAY JAN 24: 5:00pm-
SPONSORED SESSION:
Discover and be amazed by the new TV Content from Spain
Join us for our exclusive showcase and networking cocktail to cheer the Spanish content coming in 2023. Presented by Gloria Saló, director of content & production consultancy at GECA.
Brisa bistro terrace (poolside)
-
TUESDAY JAN 24: 6:30pm-7:45pm
CONTENT AMERICAS COCKTAIL:
Opening Night Cocktail: Poolside
-
WEDNESDAY JAN 25: 9:30am-10:30am
PANEL SESSION:
LatAm finds its narrative voice
As the demand for original authentic content continues to grow we hear from leading writers, creators and showrunners about how LatAm is finding it’s new creative voice in the global market and developing shows that have international appeal and success. We explore how LatAm writers and creators are working with global platforms, how the showrunner model is evolving in the LatAm market, what new opportunities are being created and what new content we can expect to see hitting global screens over the next two years.
Moderator: John Hopewell, international feature editor, Variety
Spanish translated into English
-
WEDNESDAY JAN 25: 11:15am-12:15pm
PANEL SESSION:
New investment funds in Latin America
As the Latin American industry continues to evolve and grow globally, new private investment funds are starting to pop up across the region. In this session we hear from some of the key finance, venture capital and content accelerator companies that are leading the way across the LatAm region and find out more about their investment initiatives and opportunities.
Moderator: Gonzalo Larrea, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
WEDNESDAY JAN 25: 1:00pm-2:00pm
SPONSORED SESSION:
China Pavilion - Showcase and Small Group Discussion
Editor-in-chief & managing director, C21 MediaA panel of leading experts discussing previous, present, and future trends on content and global distribution and their precious insights into Chinese content.
Alto Room
-
WEDNESDAY JAN 25: 2:30pm-3:15pm
KEYNOTE INTERVIEW:
Fernando Szew
Fernando Szew was recently named CEO of the newly formed international sales division, Fox Entertainment Global. With Fox’s expansion well underway, Szew will share his global strategic vision and discuss how the Latin American market fits into the company’s current and future plans overseeing the international, multi-platform sales and distribution of intellectual property owned and produced by Fox Entertainment and its growing portfolio of in-house production studios.
Moderator: Pina Mezzera, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
WEDNESDAY JAN 25: 3:15pm-4:00pm
KEYNOTE INTERVIEW:
Fernando Medin
In his first public appearance at a content business event after the merger between WarnerMedia and Discovery, Fernando Medin outlines his new vision and strategy for the company going forward in Latin America and US Hispanic market.
Moderator: John Hopewell, international feature editor, Variety
Spanish translated into English
-
WEDNESDAY JAN 25: 4:00pm-5:00pm
PANEL SESSION:
New Talent Models
How are some of the most progressive creators and producers developing new models for finding and nurturing new Spanish language talent. As the demand for Spanish language scripted content continues to grow within both the LatAm and global markets, we discuss how different creative models are evolving around talent and hear from the panel more about their approaches to finding, fostering and packaging talent to new projects.
Moderator: Pina Mezzera, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
WEDNESDAY JAN 25: 5:00pm-5:30pm
CONTENT AMERICAS ONE-ON-ONE:
Ana Bond
As head of the Latin American production arm of Sony Pictures Television, Ana Bond will outline her original productions strategy for LatAm, which includes entertainment, feel-good content and melodrama. We hear more about her plans to capitalise on projects like De brutas, Nada, Ligeramente diva, Reputación dudosa and Rio Connection and what she’s looking for next.
Moderator: Gonzalo Larrea, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
WEDNESDAY JAN 25: 5:30pm-6:10pm
PANEL SESSION:
FAST Across the Americas: How Latin Brands Are Migrating to Free Ad-Supported Streaming TV
VP of distribution, OlympusatThis session discusses the growth of Free Ad-Supported Streaming Television, or FAST, models in Latin America and with U.S. Latino populations, and how advertisers and brands are collaborating on models for existing and new streaming audiences. The OTT landscape across the Americas has, until recently, consisted mainly of operator-driven curation of video channels. Now, the FAST revolution has taken hold, and channels are being launched to support existing OTT brands, including SVOD services, to create upsell momentum and brand recognition amongst Spanish, Portuguese and English audiences alike.
An all-star panel of producers and distributors discuss the benefits of FAST for the growing LATAM region.
Moderator: Chris Pfaff, CEO, Chris Pfaff TechMedia LLC
English translated into Spanish
-
THURSDAY JAN 26: 9:30am-10:30am
PANEL SESSION:
International coproduction trends and investment
What are the major distributors looking to invest in for 2023 and beyond and what type of partnerships are being forged between the Lat Am and US market?
Moderator: Jonathan Webdale, editor of C21Media.net, C21Media
English translated into Spanish
-
THURSDAY JAN 26: 10:30am-11:15am
PANEL SESSION:
The year of AVOD
Leading AVOD commissioners and executives from Latin American and US Hispanic companies share the opportunities ahead for ad-supported streaming, alongside the challenges expected with the addition of new heavy-weight competitors such as Netflix and Disney.
Moderator: Felipe Rey, business development Google TV, Google
Spanish translated into English
-
THURSDAY JAN 26: 11:30am-12:15pm
PANEL SESSION:
The Future of Content is not in English?
Leading international producers and studio executives discuss the growing opportunities for non English language content and what this means for the future of the business. We hear more about their non English language strategies and dive into their plans to develop and create more international content for global platforms.
Moderator: Jordan Pinto, North American editor, C21Media
English translated into Spanish
-
THURSDAY JAN 26: 12:30pm-1:15pm
CONTENT AMERICAS ONE-ON-ONE:
Karen Barroeta
In this one-on-one conversation Karen Barroeta will discuss her content strategy including upcoming projects, development and co production opportunities. She will also talk to the renaissance of melodrama as a key Latin American genre and what Hispanic audiences are looking for.
Moderator: Nicolás Smirnoff, director, Prensario
Spanish translated into English
-
THURSDAY JAN 26: 3:00pm-3:45pm
CONTENT AMERICAS SESSION:
Alejandro Rojas
Understanding and measuring the value of your content
Alejandro Rojas presents Parrot Analytics’ new Content Valuation measurement system, which helps understand how demand for a title translates to monetization for content suppliers and buyers and determines the valuation of any title for any platform or distribution avenue, providing further monetization opportunities.
Moderator: Gonzalo Larrea, co-editor of Cveintiuno, C21Media
Spanish translated into English
-
THURSDAY JAN 26: 3:45pm-4:30pm
CONTENT AMERICAS ONE-ON-ONE:
Eduardo Lebrija
Leading executive for Paramount in Latin America, Eduardo Lebrija will discuss the new commercial opportunities in the content industry across the LatAm region.
Moderator: Richard Izarra, founder and CEO, Produ
Spanish translated into English
-
THURSDAY JAN 26: 4:30pm-6:30pm
CONTENT AMERICAS COCKTAIL:
Content Americas Closing Cocktail: Poolside
Content Americas will take place over three days between January 24 and 26. Set up day is Monday January 23.
Registration open from 12 noon.
Tuesday 24 January 2023
Full market day
9am-5pm: Conference programme
10am–6pm: Market floor & suites open
Wednesday 25 January 2023 Full market day
9am-5pm: Conference programme
9am–6pm: Market floor & suites open
Thursday 26 January 2023 Full market day
9am-5pm: Conference programme
9am–6pm: Market floor & suites open